The New Breed Scholarship is an award program designed to support up and coming designers as they take the leap into wholesale. The winner will receive an envious prize package valued at over $6,000, including a stand package at the upcoming Life Instyle event.


On top of that, we've teamed up with some amazing industry partners, to provide some invaluable inclusions comprising of a half-day business coaching session with The LotCo, a photographic studio session with content creators The Life Style Edit and a hand-picked exhibitor mentor to help ease the nerves with all the pre-event planning and preparation


Nature-based ingredients mixed together to create magic that can really come true for young children such
as potion self love, a spell to calm the beat inside, and an elixir to give the confidence of a mermaid. Through creative
play, these kits support children's emotions, teach belief in themselves, and encourage outdoor activity.

The Prize!

2x2m Corner Stand Package (space, wall, lights, PLI and marketing)
Look Book Editorial
Silver Listing Upgrade
Meet the Maker Profile on Website + Email
1 on 1 Business Consultation Session (The Lotco)
Studio Session (TLSE)
Lunch with a hand-picked Mentor (existing LIS exhibitor)
Total Value: $6,310 + gst



The Judging Panel.

Mel Robbins


Heidi Albertiri

The Life Style Edit

Lyndal Wallis

Fossick Trends

Flyn Roberts

Life Instyle Event Director

Lucy Given

Luc Design


Who is Eligible?

Australian and New Zealand businesses only

Business must be within its first 2 years of trading

Never exhibited at Life Instyle before

Must be the product designer - cannot be an importer/distributor

Products must fit into one of the Life Instyle product categories


What will the judges be looking for?

Our expert judging panel will be looking at 5 key areas including;

Creativity and Innovation

Market readiness

Quality of products

Presentation of submission

Our Sponsors.

Previous New Breed Winners!

Learn more about our scholarship program from a few of our previous winners.