Exhibitions are back in New South Wales!

Reed Exhibitions Australia is delighted to announce that its February events,

Life Instyle Sydney and Reed Gift Fairs, have been given the official green light from the New South Wales government and NSW Health.

Opening at the ICC Sydney on Saturday 20 February, the decision to confirm two of Sydney’s most popular exhibitions is a welcome sign that Australia is open for business and that trade events will be the catalyst for growth in many different industries.

The annual economic impact of Life Instyle and Reed Gift Fairs exceeds $30 million and these two events remain pivotal to the future success of retailers, wholesalers, product designers and manufacturers.

After an extremely challenging 2020, Reed Exhibitions Managing Director, Brian Thomas, says this feels like a pivotal moment in Australia’s post-pandemic recovery.

“Trade events and exhibitions have always been places where entire industries come together in one place to celebrate what they do, build connections and, of course, trade.” Mr Thomas continues, “Now, more than ever, Australia’s key industries need that spark, that catalyst for growth that exhibitions are known for, from which a strong and speedy recovery can begin. And we’re delighted that Australia’s gift and homewares industry will be one of the first to benefit from exhibitions reopening in New South Wales.”

ICC Sydney CEO, Geoff Donaghy said the venue is delighted to restart its exhibition calendar and welcome back Life Instyle and Reed Gift Fairs.

“We are very pleased to welcome back the Life Instyle and Reed Gift Fair retail shows to ICC Sydney early next year, following updated advice from the New South Wales Department of Health. These will be the first exhibitions we have staged since the coronavirus pandemic and resultant government restrictions came into place in March. The exhibition industry plays a fundamental role within our business and we are looking forward to rebuilding this important market segment so that it is once again a thriving sector.”

Life Instyle and Reed Gift Fairs will have a multitude of COVID-specific safety precautions in place, offering much-needed piece of mind to both exhibitors and their customers. “We are delighted to be reopening our doors, but we will only do so with the most stringent safety precautions in place supporting the experience of doing business at an event,” says Mr Thomas. "This will include working closely with the ICC on the key areas of focus - physical distancing, participant wellbeing, hygiene and cleaning and tracing and record keeping.  Nothing is more important than the health and safety of our exhibitors, their customers and our staff.”

Life Instyle and Reed Gift Fairs open at the ICC on Saturday 20 February 2021, run for four days, and entry is restricted to wholesalers, retailers and retail professionals. For more information and to register your interest in visiting, please click the button below.