Who We Are

about life instyle

Life Instyle is Australia’s longest running trade event for retailers seeking something unique for their customer. With a strong commitment to creativity and originality, our events provide a definitive platform and inspiration filled sourcing experience for design-focused buyers who are searching for the curated, edited and local designs of today.

Supported by Kids Instyle, Men Instyle and First Instyle, we aim to provide the platform that embraces new, Australian made and ethical/sustainably produced wares.

Life Instyle MELBOURNE is presented in the Royal Exhibition Building, Carlton 2 – 5 August
Life Instyle SYDNEY will be hosted in the Royal Hall of Industries and Hordern Pavilion February 2019

The event is made up of four main attractions:

  • Life Instyle - products over home, gift, fashion, furniture, art, lifestyle and stationery
  • Kids Instyle - products for babies and children across fashion, accessories, bedding and toys
  • First Instyle - products from emerging designers who are bringing their offering to the market for the very first time
  • Men Instyle - products for the modern male across grooming, gift, fashion, outdoor and accessories

Registration is free for all legitimate retailers.

Alongside the trade event, Life Instyle delivers a number of additional experiences:

  • Training Wheels - a one day workshop for potential exhibitors to get all they need to know on making the leap to wholesale
  • Conversation Series - seminars integrated with each event offering content across social media, small business advice, marketing, trends and styling advice
  • GALA - an evening dedicated to celebrating those in the industry who are making a name for themselves across product, business and sales
  • The Life Instyle blog - an online community where we share the latest from our exhibitors, trend guides and industry profiles to keep you inspired and informed

  • Life Instyle is part of the Reed Retail Group within Reed Exhibitions - one of the world's leading event organisers with a growing portfolio of over 500 events in 40 countries from trade to consumer exhibitions, conferences and meetings. 


We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.