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New Zealand brand SOPHIE creates easy–to–wear accessories; thoughtfully designed to be simple, functional & sweet. Loved for its timeless design, excellent price point & beautiful brand. SOPHIE has a core range & releases regular edits of jewellery, hats, scarves & bags. Edits are accompanied with fresh, stunning imagery to support selling & in store displays. Come say hello & see why people are falling in love with SOPHIE. “SOPHIE’s neutral tones, along with a minimalist aesthetic ensure the brand sits beautifully alongside other labels in our space. Since our first order in May 2018, we’ve seen a continual growth in sales of the brand. Over the Christmas period, SOPHIE was one of our top 5 best-selling labels (with the hats selling out several times over Summer). Being a boutique brand designed in New Zealand, and at an affordable price point, SOPHIE accessories walk out the door.” Stacey Leafe – Tathra Beach Designs Tathra Beach Designs, NSW


Brand 1 SOPHIE


  • Sunhats

    Our simple woven hats are understated cool for Summer. Easy-to-wear styles that work with all your wardrobe and give you protection from the sun. R...

  • Scarves

    Classic lightweight scarves that are perfect for all year round. Available as a maxi or a mini. Maxi is handy as a wrap at the beach with your b...

  • Jewellery

    A collection of classic pieces that are simple, functional & oh so sweet. Made from Sterling Silver or Sterling Silver plated w. 14kt Gold. Disp...

  • Big Bag

    The name says it all! Fits a few towels & more - perfect for Summer beach days. Fully lined with a handy pocket. Available in Natural or Black. ...

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  • Contact Information

    3/57 Morrin Road St Johns Auckland 1071 New Zealand
    Tel:  642108268822

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