Who can attend Life Instyle?
Life Instyle is a trade only event for the retail industry including retailers, buyers, interior designers, stylists, agents, and media. Attendance is free and visitors must provide proof of business with an ABN and/or business card. Life Instyle is not open to the public.
How do I register?
We recommend registering in advance via our website, otherwise you are also welcome to register in person on the day, although we always recommend registering in advance to avoid any queues.
Do I need to register, even though I have been before?
Yes, you need to register to attend every Life Instyle event, even if you have been previously. This ensures we have your correct details to send you your badge as well as monitor attendance numbers to make sure we can offer a comfortable experience.
Does it cost to attend?
No, entry is free for all legitimate trade who meet the registration requirements. Non-Trade Guest fees apply as per the below.
Can I bring a colleague or guest with me?
Of course. If you have colleagues, business partners or employees who would also like to attend, simply register them online, just as you will do/have done for yourself.
As a registered buyer, you are also entitled to bring one (non-industry) guest with you per day, however there is a $50 fee which is payable on the day, at the registration desk.
Where is my ticket and do I need to print it?
Once you have registered, a print at home badge will be emailed to you. Simply print it out and bring with you on the day for fast and easy access. If you don’t have access to a printer, don’t stress, just bring the email with you on your phone and we can scan and print it for you.
Can I attend the show more than once?
Your badge will give you access to come and go as many times as you want within the show dates! Just make sure you have your badge with you at all times.
Can I use my Life Instyle badge to attend Reed Gift Fairs as well?
Yes, in Sydney we are co-located with Reed Gift Fairs at the ICC Sydney, so to make it easy you can use the same badge to access Reed Gift Fairs right next door as well (and vice versa).
How do I receive a copy of the Lookbook?
The Lookbook is mailed out to all previous attendees from the year prior, as well as those who have pre-registered at the time we pull the mailing list. It's important to pre-register early if you wish to get a copy and be sure to opt in to mail at the point of registration. If you miss the cut-off a digital version will be available on our website so you don’t miss a thing.
Where is Life Instyle Sydney taking place and how do I get there?
This year Life Instyle will move to our new home at the ICC Sydney Exhibition Centre, Darling Harbour. Take a look at the venue and your transport options here.
Will there somewhere for me to store my coat and luggage?
Yes, a cloakroom will be available for visitors to use throughout the show.
Can I bring my children?
Life Instyle is a business event, so we suggest where possible to avoid bringing your children with you. However if this is not possible, please see the Customer Service desk on arrival for a pram/childrens pass. All children must be accompanied by an adult at all times.
Who will be exhibiting?
Our exhibitor directory for the Sydney 2020 event will be available on the website shortly.
What product categories are shown at Life Instyle?
Life Instyle is home to a divine mix of product categories across Lifestyle, Home, Fashion, Kids and Mens. Check out the ful list of product catergories.