Conversation Series is a collaborative program designed to prepare you for success.

Join our seminar series at Life Instyle Mebourne 2019, created to inspire the thinking business owner!

Use the time and knowledge gained by attending these sessions, to restart your business strategy and set the right foot forward for the year ahead. Here is the agenda:

Thursday 1st August


Instagram: Search, Stories, Shops

Using Instagram for your business but wanting to take it to next level? this advanced class will take you through content planning and how to make the most of Instagram stories In order to boost sales. Part theory, part prac, we look at Instagram for retail brands who want to get it right.

Presenters note: Make sure you have space on your phone to download a few apps and take photos.

Presented by: Kylie Lewis, Of Kin

Tickets: $85

From set up to send - the perfect flatlay for social media

When it comes to social media content is king as they say - learn how to create stunning eye-catching flat lays as well as optimising each set to generate enough content for the entire session. With easy do-it-yourself tips and tricks, we will run you through everything you need to know from camera, lighting, set & style to easy editing. You'll create content that will have your customers engaging with your channel and building a base for your brand to really grow.

Presented by: Adrianne Miller-Roberts, The Little Mag

Tickets: $45


Starting from the Ground up: How to gain exposure for your new business

Hunting for George was founded in a spare room with 0 followers. Lucy shares her story of how the business evolved, the highs, lows and all those things that no one ever tells you.

Presented by: Lucy Glade-Wright, Hunting for George

Tickets: $45

Friday 2nd August


Introduction to Facebook Ads and best practice in Facebook

Cherie will be speaking about her favourite platform, Facebook, covering best practices on the platform, the strengths of the platform as a content marketing tool, and a brief introduction to advertising through Facebook Ads Manager.


Presented by: Cherie Clonan, The Digital Picnic

Tickets: $45


Creating an online retail destination for your business

Retailers are under pressure to run a better business.

Customers are more intelligent and discerning than ever before - because of transparency, pricing and google. Retailers must choose to either be a disruptor or be disrupted.


At this session we will discuss the importance of bringing all the digital platforms together to create a better business.

Presented by: Lucy Given, Luc Desgin

Tickets: $45

Colour trends for your business

Presenting the Dulux Colour Forecast 2019 along with highlights for 2020 Colour Forecast including key elements and influences from Milan Design Week.


Presenting all of the beautiful residential imagery for Dulux colour forecast 2019 to inspire colour enthusiasts.

Presented by: Andrea Lucena-Orr, Dulux

Tickets: $45


How to make the most out of media

You've got your store and customer based established and now it's time to consider how to make the world notice you! With over a decade In the styling and design industry now Is your chance to join the talented Jono Fleming. Style Editor at Inside Out magazine, for a session on how to create eye catching content that will help you make your product stand out to the media and build a brand with clear visual goals.

Presented by: Jonathan Fleming, Inside Out Magazine

Tickets: $45


Saturday 3rd August

Implementing your business' creative vision

Starting and running a business will be one of the most freeing and exciting new adventures you will ever embark on. But how do you transform your creative vision into a financially successful, fulfilling and kick-ass business? Join this session, catering for aspiring entrepreneurs and business owners ready to harness strategic marketing tools to immediately grow their customer base, make some series cash and build a killer empire.

Presented by: Kaylene Langford, StartUp Creative

Tickets: $45


Taking small steps to green your business 

“Conscious consumerism is not a trend – it is here to stay”

Consumers want to buy consciously from businesses that are not only offering products that are eco-friendly and good for themselves,  they also want to know that the businesses and retailers they are buying from are walking the walk. Join our panel of expert eco brands and retailers to find out how they have taken steps to positively engage their businesses to have an impact on the environment and how they are catering to the conscious consumer.

Presented by: Briody Scholes, Eco Nation Panel

Tickets: $45

Building your community through content

In a world where we are exposed to approx 4000 images on a daily basis, how does a business stand out in the crowd? In this session with Heidi from The Life Style Edit, she will discuss how to cultivate a connection with people through your content in order to tell the story of your brand and elevate the image of your business. Heidi shares her knowledge on how to maintain and manage relationships through the ebb and flow of daily business life.

Presented by: Heidi Albertiri, The Life Style Edit

Tickets: $45

Physical retail isn't dead, but boring retail is - smart sales strategies for your business

Let’s not play the blame game. We get it, retail is super hard at the moment and you need to have your best game on in order to succeed. 

We will cover sales strategies, new promotion ideas, tips on how to achieve higher margin, new ways to sell, easy and realistic marketing techniques, show you how to buy for your customer, share our latest merchandising & VM ideas and most importantly….how to turn Christmas 2019 into your best in a while.


Retail isn’t dead, its just different. You need to understand how and we will give you the tools and techniques to get you back on top. 

Presented by: Melissa Robbins & Jetona Bajram-Giummarra, The Lotco

Tickets: $45

convo series


Contact our team if you require additional information.


Opening Times >>
Thursday 1 August 10:00am - 6:00pm
Friday 2 August 10:00am - 6:00pm
Saturday 3 August 10:00am - 5:00pm
Sunday 4 August 10:00am - 4:00pm

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